商标自己申请注册，首先要明确是否具备商标申请人的资格。企业一般都不成问题，以个人名义申请商标，必须取得以申请人作为负责人的个体工商营业执照。
商标自己申请注册，其次是明确将要申请的商标是否具备申请资格。商标注册前，需要进行商标查询，这是商标注册最基本有重要的步骤，注册前做好商标检索工作，可以降低商标注册风险。所要申请的商标需要符合《商标法》规定，否则不得作为商标注册。
商标自己申请注册，所需申请注册材料：公司/个体工商营业执照、商标申请书、身份证（个人提供）、商标图样、商标注册委托书（委托代理机构所需）。
商标注册的一件对专业要求较高的事情，虽然商标自己可以注册，但是没有相关知识和经验的人，一般都不建议自己申请注册。委托给商标代理机构办理，申请人只需准备资料即可，其他商标注册相关事宜全权由商标代理机构负责。
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